BESPOKE CHARMS

LIFE IN CHARMS

“I love the idea of unlocking a life, reminiscing about really significant moments and then distilling them into a tiny treasurable biography which is wearable but also to be cherished by generations to come.”

AN 18CT GOLD BIOGRAPHY

Life In Charms is the very first entirely commissionable experience from Annoushka. Clients will work alongside Annoushka herself to reimagine memories, stories, places, loved ones, cherished objects and more and distil them into a series of entirely unique and personal 18ct gold charms.

EXPLORE BESPOKE SHOP CHARMS

MAGICAL MINIATURES

Inspired by the incredible power of charms to tell stories through the generations, we set out to create our own version. Reimagined as bigger, bolder pendants, with the fun turned up to full volume, designed to be worn in your style, your way.

Express your creativity by commissioning that one special jewel, tell a story through a Life in Charms, or explore our collection of playful pieces to find the ones that speak to your story.

Each Life In Charms commission is presented in a beautifully bound and personalised jewellery box. Also within your jewellery box, you’ll find an emotive scrapbook, filled with the tokens and inspiration behind each charm—altogether, a truly precious heirloom.

EXPLORE BESPOKE SHOP CHARMS

MAGICAL MINIATURES

Inspired by the incredible power of charms to tell stories through the generations, we set out to create our own version. Reimagined as bigger, bolder pendants, with the fun turned up to full volume, designed to be worn in your style, your way.

Express your creativity by commissioning that one special jewel, tell a story through a Life in Charms, or explore our collection of playful pieces to find the ones that speak to your story.

Each Life In Charms commission is presented in a beautifully bound and personalised jewellery box. Also within your jewellery box, you’ll find an emotive scrapbook, filled with the tokens and inspiration behind each charm—altogether, a truly precious heirloom.

EXPLORE BESPOKE SHOP CHARMS

CHARM SCHOOL:
THREE SIMPLE STEPS



1. We start with a few questions to get to know you and the person we’re designing for.

2. Together, we’ll pick out the moments and stories that matter the most.

3. We’ll create your very own jewels to capture these moments in perfect miniature.

Play. Create. Cherish. Commission your own today.

BOOK AN APPOINTMENT

CHARM SCHOOL:
THREE SIMPLE STEPS



1. We start with a few questions to get to know you and the person we’re designing for.

2. Together, we’ll pick out the moments and stories that matter the most.

3. We’ll create your very own jewels to capture these moments in perfect miniature.

Play. Create. Cherish. Commission your own today.

BOOK AN APPOINTMENT

MY LIFE IN SEVEN CHARMS

THE PODCAST

My Life In Seven Charms podcast is a engaging and personal new series that will tease out key moments from the life of each guest so that it can then be re-imagined as a series of charms. At the end of each podcast, the guest will be asked to choose from the seven charms the one that best encapsulates their life and the story they would want to pass on to future generations.

LISTEN TO THE PODCAST